A GREAT BRAND MANUAL SHOULD BE AUTOMATIC

Your Brand Book is your “Bible” of everything that makes your brand great. It can be totally comprehensive covering the why of your brand, history, market, logo use, tone of voice, how your brand looks and behaves, so even if disparate suppliers work on it your brand will appear consistent and build brand equity.

Telling the brand story to capture the imagination of potential investors while also containing enough information that can be extracted to attract the attention of potential clients.